File:Heat Plays Havoc with Shoe Leather Art.IWMPST14930.jpg

whole: the main image occupies the upper half, with three smaller images positioned in the lower left, each held within a narrow black border. The title is integrated and placed in the upper left, in black. The text is separate and located in the lower half, in white, held within brown insets, and in black. All set against a white background. image: a depiction of three shoes leaning up against a stove to dry. The three smaller images also show shoes: a pair of muddy work boots; a shoe being polished with a cloth; a pair of woman's shoes with worn heels. text: Heat plays HAVOC with shoe leather Wipe wet shoes and lay them on their sides to dry in an airy place AWAY FROM DIRECT HEAT CLEAN REGULARLY RUB POLISH WELL IN to prevent cracking Always remove mud from heavy work boots and dubbin both soles and uppers. Wear shoes on alternate days - this rests the leather. Keep shoes on shoe trees - but never put trees in wet shoes or they will stretch - stuff them with paper instead. Keep goloshes and rubber shoes in a cool dark place. Remember sunlight, grease, soap and petrol all help to perish rubber. New or newly repaired shoes should be worn first on a dry day. Rundown heels throw shoes out of balance. Have them mended in time. Take the advice of your repairer. Never let wooden soled shoes wear down to the wood. ISSUED BY THE BOARD OF TRADE BOARD OF TRADE PRINTED FOR H.M. STATIONERY OFFICE BY W. R. ROYLE AND SON, LTD., 51-3771